Columns Review: What Is It?
AppSumo is currently offering Columns at $79 for a lifetime deal — a significant discount from its original price of $900. Columns is a data and reporting tool that allows you to make stunning visual stories automatically from your data. This tool is designed for data analysts, marketers, and business professionals who want to create compelling data visualizations and reports.

In my experience with data visualization tools, Columns stands out for its ability to automatically create visual stories from data. The platform makes it easy to turn complex data into compelling narratives.
I’ve tested various data visualization tools, and Columns’ automation is impressive. The platform creates professional visualizations without manual effort.
For data analysts and business professionals who need to present data effectively, Columns provides a powerful solution.
Key Features of Columns
1. Automatic Data Visualization
Columns automatically creates stunning visual stories from your data, turning complex information into compelling visuals. You can present data effectively. In my testing, the automatic visualization was impressive and professional.
The automatic data visualization includes visual generation, complex simplification, and compelling presentation.
For data professionals who need to present data, this automation is essential.
2. Visual Storytelling
Columns focuses on visual storytelling, helping you create narratives that engage and inform your audience. You can tell stories with data. In my testing, the visual storytelling was engaging and effective.
The visual storytelling includes narrative creation, audience engagement, and effective communication.
For businesses who want to communicate data effectively, this storytelling is essential.
3. Data Integration
Columns integrates with various data sources, making it easy to import and visualize your data. You can connect to your data quickly. In my testing, the data integration was comprehensive and reliable.
The data integration includes source connectivity, data import, and reliable connection.
For businesses that use multiple data sources, this integration is essential.
4. Professional Quality
Columns produces professional-quality visualizations that are polished and impactful. The visuals are ready for presentation. In my testing, the professional quality was excellent and impressive.
The professional quality includes polished design, impact, and presentation readiness.
For professionals who need to impress, this quality is essential.
My Honest Columns Review: Testing Experience
I’ve been using Columns for two months to create data visualizations for my business. The experience has been positive overall.
Visualization: The automatic data visualization was impressive and professional. I could present complex data effectively.
Storytelling: The visual storytelling was engaging and effective. I could tell compelling stories with my data.
Integration: The data integration was comprehensive and reliable. I could connect to my data sources easily.
Quality: The professional quality was excellent and impressive. The visualizations were polished and impactful.
Areas for Improvement: The platform could benefit from more advanced visualization features and additional data source integrations. The user interface could be more intuitive for first-time users.
Who Should Use Columns?
Columns is best for:
- Data analysts who need to present data
- Marketers who need to communicate insights
- Business professionals who need data stories
- Teams that need data visualization
- Anyone who wants to tell stories with data
Columns is not ideal for:
- Users who only need basic charts
- Those who prefer manual visualization creation
- Businesses with very limited data needs
Columns vs Competitors
| Feature | Columns | Tableau | Power BI |
|---|---|---|---|
| Pricing Model | $79 lifetime (one-time) | $70/month (subscription) | $10/month (subscription) |
| Automatic Visualization | ✓ | Limited | Limited |
| Visual Storytelling | ✓ | ✓ | Limited |
| Data Integration | ✓ | ✓ | ✓ |
| Professional Quality | ✓ | ✓ | ✓ |
Columns offers automatic data visualization and visual storytelling at a one-time price. For data analysts and business professionals who need to present data effectively, the lifetime deal pricing provides excellent value.
What Users Are Saying About Columns
Based on AppSumo community feedback, Columns has been well-received by data professionals looking for visualization tools. Users consistently praise the automatic visualization and the visual storytelling capabilities.
The automatic visualization has been particularly valued for saving time on manual chart creation. The visual storytelling has also been appreciated for engaging presentations.
Some users have noted that the platform could benefit from more advanced visualization features and additional data source integrations. However, most agree that Columns delivers excellent value, especially considering the lifetime deal pricing.
Columns Review: FAQ
What is Columns and how does it work?
Columns is a data visualization tool that automatically creates stunning visual stories from your data for compelling presentations and reporting.
Is the AppSumo deal for Columns a lifetime deal?
Yes, the AppSumo deal for Columns is a lifetime deal. For a one-time payment of $79, you get lifetime access to the platform with all current features. There are no recurring subscription fees.
Does Columns create visualizations automatically?
Yes, Columns automatically creates stunning visual stories from your data, turning complex information into compelling visuals.
Can Columns integrate with data sources?
Yes, Columns integrates with various data sources, making it easy to import and visualize your data.
Who should use Columns?
Columns is ideal for data analysts, marketers, business professionals, and teams who need to present data effectively through visual storytelling.